A Logo Made Out of Water, Light and Glass

When one thinks about massive convention centers it’s not rare to visualize an endless maze of soulless corridors, horribly patterned carpeting, and a sense that sunlight has not seeped inside for many, many years. The 2003 AIGA National Design Conference was held in the Vancouver Convention Centre (VCC), and while there were hints of its convention centerness, the floor-to-ceiling glass windows that welcomed you as you stepped out of each session with views of mountains, sea and birds was literally a breath of fresh air. That was by far one of the best settings for a conference I have been to. Since then, the VCC has expanded and been beautified even more over the past five years. While convention centers wouldn’t be the first industry you would think of of having some serious