eBay Settles for Lowest Bid

Established in 1995, eBay is “the world’s largest online marketplace” with 100 million active users around the world that have generated over $10 billion through 350 million listings in seventeen years. I have contributed many times, most notably the purchase of an Atari 2600 in 2001 — not as fun as I remembered it being in 1982. But I digress. eBay has evolved from an auction-only dynamic — that could create some of the most heart-pounding moments in e-commerce if you really cared about getting an item — to a less-than-exciting but very powerful shopping platform with “Buy It Now!” buttons with fixed prices that now account for 65% of items sold. Going to Best Buy is easier and gets you better prices sometimes. With a new website and online