Brand
2014FIFA World Cup Brasil Guidelines Leaked
One of the least interesting documents that resulted from the SONY hack is the FIFA World Cup Brasil Guidelines which Deadspin finds incredibly amusing and surprising in its detailed Dos and Don’ts: “The emblem must be no smaller than 11mm, should be about 25 percent the size of Sony’s own packaging logo, and is only allowed to go in a handful of places.” If they only knew this was our industry’s bread and butter…