Es Ala

Why It's In The Canon

I don't have confident knowledge of "Es Ala" as a specific typography artifact — and the instructions call for concrete claims (specific influences, specific things to study), which I can't produce accurately without knowing what this entry actually is.

Could you give me a line or two on what it is? A typeface, a specimen, a publication, a brand? That's enough for me to write the paragraph accurately rather than fabricate plausible-sounding specifics.