Brand
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We start the year off with a set of minimal and beautiful logos with work from Montreal, Bergen, and New York.La Flèche by Studio Beau Focusing on a hunting-themed/based cuisine — think rabbit, deer, bison dishes — La Flèche (The Arrow) is a restaurant and bar in Montreal with a very on-target logo. Designed by local firm Studio Beau (and headed by designer Charlene Sepentzis, who hosts the project images), the identity revolves around a bad-ass logo in the form of an arrow tip. And it’s not a pretty, friendly, hipstery arrow tip. No, this is like a Mongol chasing after your village arrow tip. It’s sharp, it’s aggressive. And it’s really well done. The “C” sort of breaks the rhythm, but it’s still damn cool. See full proje
Closest kin
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W & Cie's Tribute to Brands
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W & Cie's Tribute to Brands
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Brand
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Brand
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Identity
Ottolenghi introduces playful cut-outs and joyful illustrated faces in a refresh on the brand’s classic identity