Brand
2025Hands where I can see ’em!
I rarely post individual campaigns, much less individual spots but a) it’s a hand-y kind of day, b) we are big fans of Con McHugh, and c) this is simply pretty epic: An old-school, frame-by-frame animation of nothing but hands — arguably the most difficult part of the human anatomy to illustrate and cartoonify — as Con’s drawings interact with 3D renderings by TWOMUCH of ON’s Cloudboom Max. Process and behind the scenes at the link, finished piece here.
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