IKEA goes with Løgo-ås-Windöw

72andSunny Amsterdam has created a new expression of the IKEA logo. Dubbed "The Fönster", it can now interact with images and video inside and underneath it and without the classic yellow and blue color combo. (Link goes to Brand New on purpose as extra info and video is in this post.)Your browser does not support the video tag. The Fönster. As part of their successful pitch to lead the design strategy for IKEA logo optimisation, 72andSunny Amsterdam has created a dynamic application of the IKEA logo called ‘The Fönster’. The Fönster forms part of a logo system that is designed to reinforce and integrate the brand into modern touchpoints.Fönster (Swedish) translates into English as “Window” and is designed to reflect the point at which IKEA connects with t