Project
2025The power of the open brief
When you’re feeling stuck and need to approach things from a different angle, an open brief can crack creativity wide open. Anthony Burrill, Ramin Nazer and Poupay Pinyodoonyachet give us the lowdown on making the most out of them – and set some briefs of their own.
Closest kin

Project
“Being open to different influences helps drive experimentation”: Dalbert Vilarino on his restless style

Project
POV: Are client briefs getting worse?

Project
Shut your laptop! Ways to find inspiration offline
Can AI help you win your next brief?
Project
Can AI help you win your next brief?

Project
An outsider’s advantage: MullenLowe on nurturing original perspectives

Project
Out of your depth: when imposter syndrome meets creativity

Project
Victor Edeh on finding slowness and presence through the lens

Project
Courtney Barnett discusses her love for illustrators, animators and her own creativity too