Identity
2026Why design studio OnePlus treats branding like cultural excavation, not invention
Vintage references are reconfigured into inventive visual identities for bars and books alike at this Milan-based practice.
Closest kin
Identity
Oilinwater approaches branding like an investigator, to build visual systems from rigorous research
Identity
POV: Are social media pile-ons stifling the creative industry?
Identity
“What surrounds a brand shapes how it speaks”: designer Laura Beulens on the delicate art of building a visual identity
Identity
Mozilla rebrand takes from early internet aesthetics, to move its cause to reclaim the web
Identity
Build’s brand identity for product design brand Plæy mirrors its playful and modular designs
Identity
Building Mad: Ba’ndo’s dive into eccentric brand design
This collaged architect’s identity from Alexis Mark drew from departure boards and timetables
Identity
This collaged architect’s identity from Alexis Mark drew from departure boards and timetables
Low-tech-ing it to the Max
Brand
Low-tech-ing it to the Max