New Logo for Hotwire

(Est. 2000) “Hotwire is a discount travel site that gets travelers like you incredible prices you can’t find anywhere else. We work with name-brand travel providers to book their airline seats, hotel rooms, rental cars and cruise cabins that would otherwise go unsold. At Hotwire, you can save big on your next trip.” Logo detail, with tagline. Social media icon. Yuck. “Hotwire 180” spots, directed by Errol Morris. Yes, that Errol Morris.