Question: Best Approach for Internal Rollout?
I have never made a post like this, where it’s just an open question. But the topic is one that I think (a) many of our readers have plenty of first-hand experience and (b) many others would like to know more about it. The question came in via e-mail and I usually reply myself as best as I can, but this one I didn’t have a confident, comprehensive answer to give so I figured it would be interesting to turn it to you. The question is below (or after the jump). Feel free to comment anonymously if you feel it protects your client or workplace.In short: What is the best way to go about launching a re-branding to your clients and internal staff?We are currently looking to update our branding across our 5 companies and have worked through and come up with a new brand and logo that ev
