Brand
2015"Don’t be a Maybe"
John Oliver takes a look at the new branding campaign for Marlboro and the congratulatory video from the agency that came up with the "Don’t be a Maybe" campaign. Folks, if you ever find yourself responsible for piece of shit work like this it’s time to quit your job. Fast forward to the 4:58 mark.
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Brand
In Brief: A Day Experienced through Brands
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Brand
Marlboro? What Marlboro?
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Brand
Cast a Spell
When you're here, this Slogan could be yours
Brand
When you're here, this Slogan could be yours
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Brand
Jerry Seinfeld on Advertising
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Brand
Rhymes with José and Cease and Desist
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Do not Adjust your TV Set
State of Rebranding
Brand
State of Rebranding