The Year in Review, Part 3: The Most Not Great

For many years labeled as “The Worst”, I changed the title to “The Most Not Great” in 2021 because some of the projects in this list had merit in some regard but perhaps missed the mark on originality or relevance or impact or that, in other words, were simply not as satisfying as some of the more engaging work we saw on Brand New the rest of 2022. (Also because “The Worst” is unnecessarily mean.) Selections come from the Reviewed and Noted categories and I omitted anything from the Spotted category as those don’t go through as much scrutiny. So, without further ado here are the most not great projects of 2022. All Year-in-review Posts so far Part 1: The Most Notable Part 2: Recurring Trends Part 3: The Most Not Great Part 4: The Best Friday Likes Part 5: The Best in Icon