Stuart Pugh

From Wikipedia

Stuart Pugh was a British product designer from Halifax, UK. He is known for redefining Total Design (methodology), which had previously been coined by Ove Arup regarding integrated architecture and structural engineering, to instead map a structured and integrated process in the field of product design and development that included market and production processes.

Why It's In The Canon

Stub — needs writeup. Why this entry matters for taste, what to actually study, and how it connects to Yash's work goes here.