Zaatar w Zeit

Established in 1999, Zaatar w Zeit — or “Thyme and Olive Oil Mix” — is a fast food chain in Lebanon, Kuwait and the Emirates. New logo has been designed by Pearlfisher, with this to say about it: “The new logo is a distinctive, modern marque that provides a more literal and graphic expression by creating a simple link between the thyme and the oil, the leaf and the droplet, and forms a distinctive ‘Z’ within the negative space.”