Brand
201332 Nations
Mark Willis is designing a shirt for every 2014 World Cup team, each meticulously explained and illustrated. Some of these would make perfect country brands. Group A is linked, here is Group B and Group C.
Closest kin
New Logo and Identity for UEFA EURO 2016 by Brandia Central
Brand
New Logo and Identity for UEFA EURO 2016 by Brandia Central
World Caps
Brand
World Caps
2015 IIC Cricket World Cup
Brand
2015 IIC Cricket World Cup
Team USA Opening Night Duds
Brand
Team USA Opening Night Duds

Identity
Sports Fandom as Brand Lesson

Identity
Brand Union discusses the merits and pitfalls of the design process behind the Tokyo 2020 Olympics logo

Project
World Cup 2014: Tom Jenkins photographs inside São Paulo's Panini sticker factory