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branding
A working library of design, type, and visual culture.
74051 references · 300 visual
Collections
Identity
2026Perky Bros puts restrained Southern hospitality before shouty branding in its identity for Tennessee resort Southall
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2011Prelios, logo
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2010Logo osem
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2016Aegis Media logo
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2026Porto Rocha creates bold yet sensitive new identity for Brazilian art gallery Almeida & Dale
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2016SB Logo color
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2026Packaging the Essence of Heritage
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2026Vans didn't need reinventing – Accept & Proceed's new brand identity understands that
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2020Logo MTV
Poster
2015Meridien
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2026All Purpose ditches wine clichés in its lurid new identity for natural wine importer Ancestrel
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2026When Less Screams More
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2026Pentagram nails controlled chaos in its identity for Manhattan "shophouse" style Thai restaurant LenLen
Identity
2026Coca-Cola's new identity by JKR proves that sometimes the smartest rebrand is barely a rebrand at all
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2026Don't Be the Sad Snack
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202620(Something) borrows from museum-modernity as much as tech in its new identity for civic software platform Open Point
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2026Koto gives programmer forum Stack Overflow a reason to exist in the age of AI
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2026Makebardo's charming illustrations for Cairo cafe/music venue E11VN just about rescue a rather hideous brand name
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2020Logo WUKO
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2026Shelf Life
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2026Industrial, conceptual, and starkly beautiful: DutchScot's branding for SF sauna and cold plunge, Fjord
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2010Logo-1
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2026Pentagram's designs for male health brand Rugiet are unabashedly phallic, but they work
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2010Logo Qype
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2009Logo Orchestra Maniscalchi
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2009Seoghor logo small
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2025IGate Design Logo
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2020BigGo logo
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2016ST logo
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2021Logo IFChili
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2010Logo-nello
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2013Logo Paul
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2013Logo EY
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2015Logo Westel
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2024Sojh logo 2024 old
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2014Logo optonet
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2016Logo ForTi
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2012Logo Axpe
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2014Brinta logo 3874
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2013PocketBook Logo
Poster
2022CH-000957-X-10580 Courvoisier
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2020Logo-Mirsaraikathasor
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2013Logo JAMS
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2026JKR overhauls football club Sporting CP by doing what it does best : plundering heritage to build a robustly simple, contemporary brand identity
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2020Logo Purbani
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2026The Art of Subtle Persuasion
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2025Logo ledebat
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2026Studio Blackburn's branding for Ellis Butchers is unflinchingly carcass-centric, yet somehow so full of warmth
Identity
2014Airside logo 2009
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2020Logo Cannabitz
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2026The Extraction Economy
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2023GBN Logo
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2026Exemplary brand collabs don’t compromise: the joyful designs for Midnight Hotdog ‘dog fur mist’ by SMLXL
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2017Fox Premium Action (Latin America) - Logo 2017
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2023Logo Bantumen
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2021Logo-technikart
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2023Logo CITC
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2009HERO108-Logo-ForWiki
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2015Logo Tier Bild
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20212019 MI STARS LOGO
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2026If you've visited an off-licence, you've heard of Lebara – now thanks to Verve, the brand finally makes sense
Identity
2026Wild Herbs, Wilder Ambitions
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2014Teletoon+HD logo 2011
Identity
2015LOGO-KOEZIO-BASELINE RÉVEILLER
Identity
2026How & How takes a smart, bright collage-based approach to overhauling Bristol Dockyards
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2015JIM logo-dark green
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2025Logo MBS
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2016Logo izettle
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2024Logo Maddyness
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2018Fiord Clothing Logo
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2020LOGO NUEVO ROXTOR
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2016Logo Molang
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2016Logo HC
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2014Coleman logo 2color
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2026Base’s brand for smalltown ’80s seafood spot Ray’s is a masterclass in earnestness done well
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2018Logo org
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2026A New Kind of Black Gold
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2026Studio Gruhl’s Global Hypercolour-esque brand identity for Rerun looks to “see what robots see”
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2014Close brother logo clr
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2021Sininauhaliitto logo
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2020Logo Lantania
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2009Logo AC
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2025Logo-soyora (1)
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2017Iskra (Krasnoyarsk) logo
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2011Logo Kern
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2023Logo-MSS
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2021Logo-artmotion
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2021Logo-ip-Saint Petersburg
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2026Logo MiniART Zurich Honys Torres
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2014CARMS CHEESE LOGO EN
Poster
2022Luc Leguey Poster Bonbon Rhumicide
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2015Clearswift Logo
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20215FM logo 2020
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2021Logo megaforce 2020
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2016Crime and Investigation logo
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2015Logo essalem
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2020JPEG Trov Logo Blue 2020
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2019Logo Foxtrail
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2015Logo of 4PSA
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2018Logo MBM
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2014Logo RGP
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2015Logo NHF
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2025Logo wordmark hikmat
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2016Loewe logo
Poster
2023Wallau sample
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2012EF Education First, logo 2012
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2010LOGO-OTROSUSOS1
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2014Logo petzl
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2010Logo High Fidelity
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2026FANZZ LOGO
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2024Logo Miyako
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2015Fahrenhaidt Logo
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2014Logo Amaxa
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2025Logo Sepla
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2013New logo logo
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2020Coppenrath Feingebäck Logo (2018)
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2025Kyotram logo 2024
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2014Cks logo transe
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2018LOGO-OHBSAS2018
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2015Evoluzione logo corazza
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2011Logo PM
Poster
20231880s-Ormheim-by-Lindahl
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2014Logo schoolchampion
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2011Yahoo! Cadê logo (1996-2009)
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2013Logo vmp
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2011Logo-nova (2005-2012)
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2021Logo AIEN
Poster
2017Chip of the Flying U poster
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2019Logo-Qarson
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2019Jovem Pan FM Salvador logo 2018 new
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2020TRIGU - Logo company
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2015Logo ESPRIT Ariana
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2014Logo of Lakeforest Mall (2012–2013)
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2021Logo 85
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2016LDC logo
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2014Logo mndt
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2014Logo scanmar
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2016Stilt logo
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2024Logo locqueltas
Poster
2022Banco Nacional de México (ahora Elektra) 05
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2014Logo La mochila azul 01
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2017Logo Neways
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2022SteamVR Logo
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2021Logo azienda
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2016Logo BASE
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2016Amitech-logo logo-size
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2021Logo NEDEY
Poster
2022Banco Nacional de México (ahora Elektra) 01
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2014CMA Logo-Tag 2.5 web
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2020Logo Vanguard
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2017Sisport (logo)
Identity
2014Logo-enaer
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2017Pure Logo 2017
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2010Wellendorff Jewelry (logo)
Project
2014Dazzled by the eye-catching work of Berlin-based studio 44flavours
Identity
2019Abracradama studio designs a crafty and tonal identity for Hap ceramics
Identity
2024PAC, the performing arts centre at ground zero, debuts its branding
Identity
2014Logo Winiary
Project
2016First Dates for those who create: the husband and wife duo behind Studio Contents and Totem
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2012Ill-Studio's mesmerising answer to Louis Vuitton's 'All Aboard Games' brief
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2023Using Y2K aesthetics Mojo Supermarket gives Girls Who Code a perfectly pixelated brand refresh
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2016What's in a name? Tips for discovering the perfect moniker
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2009Paul Rand
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2020Logo of Astra
Identity
2014Logo-locamerica
Identity
2020Melt into the light and airy illustrations of Liz Xiong
Identity
2018Benedikt Luft's identity for Lazy represents the joyful nature of a drunken outdoor party
Identity
2014Soel logo
Typeface
2015Typeface sample Audi Type
Identity
2015Simple but effective forklift branding from newly LA-based Thomas Williams
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2010Rudd Studio: Channel 4
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2008Wolff Olins
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2020Fluoro brings high impact, type-heavy graphics to brands like Adidas, Reebok and Ivy Park
Identity
2014Logo casali
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2013New studio name, new work, still the same, great Christopher Jung
Identity
1946United Productions of America Graphic Identity
Identity
2015Logo Kadet
Identity
2022Find crisp, clean and structural graphic design abound in the work of Eunsun Park
Project
2015Studio Minerva co-founder Silas Amos on the cigarette packs that got him hooked
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2022Christina Worner on founding Dada Projects and increasing visibility of womxn in digital design
Identity
2021Koop-phyto-logo
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2012So here it is – on the day we turn five we welcome our shiny new site and we're proud as punch with it
Identity
2014Topography-inspired branding for Hong Kong Art Gallery Week by The Partners
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2020Studio Output on its approach to designing brands and digital experiences
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2014Nick Rees photographs ice cold drinks for big brands, using no CGI
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2012Ogilvy Notes: SXSW 2012
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2007Emily Forgot
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2016The consistently great Studio Laucke Siebein strikes again
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2019HelloMe celebrates its tenth birthday and reflects on the past decade of design
Identity
2016Väg: a new identity for Swedish band “owned” by design agency Snask
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2012Get swept up in Sonia Castillo's graphic design in our new ABSOLUT Network profile
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2013YCN launch new professional awards with a glittering call for entries campaign by Craig Ward
Identity
2013Graphic Design: Amanda Berglund's great identity for a breakfast pizza place
Identity
2021SBC-LOGO New Logo
Identity
2017TwoPoints creates “flexible” type-based identity for Verano Archivo
Motion
2020Studio Lowrie creates Sundance Film Festival’s latest identity from a shipping container
Poster
2020Hui Yeon Hwang is an imaginative designer who takes risks
Project
2011Wieden+Kennedy: Honda Civic Follow Happy
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2012Opinion: Do we really buy into big brands' PR stunts?
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2007KesselsKramer
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2015The head of BBC Introducing on album artwork, and how to get heard
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2021Democratic design: How Mette and Rolf fell in love and founded Hay
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2012Our final Here profile looks at the work of Tom Roope and The Rumpus Room
Identity
2015b.a.-ba’s identity proposal echoes French culture centre’s name and programme
Identity
2015SB Studio's playful identity to accompany Assemble's Brutalist Playground
Identity
2013Topnuz logo
Identity
2015Sunshine takes on mammoth task of branding Roald Dahl
Identity
2018Deep Throat Studio create a visual identity unbound by time for Ócuka
Identity
2021Newtral logo
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2017Josh McKenna talks through his work on Pride for Google and Instagram
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2024Notion’s new brand campaign reimagines the app’s minimal look into a primary-coloured playground
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2016Ben Hill and Daniel Oeffinger offer helping hand on Bucks' new animated spot for Cree
Identity
2019Kellenberger-White reveals the details of its year-long identity project for MIMA
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2021Yamato logo 2021
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2023Logo-english
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2010Rambler-logo-4
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2016CEI-logo
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2021Logo giftopiia
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2024LOGO IGN FI
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2017Logo reclamador
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2021Logo Wille
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2017Yamato Logo
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2024Logo Fastweb 2010
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2025Smb3-logo-gamebox
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2010Logo HomeSide
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2021“We try to look within”: Collins discusses its design ethos at Nicer Tuesdays Online
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2019Querida on art directing the brand everybody wants a piece of, Paloma Wool
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2020Galler logo 2005
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2021Logo camil
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2016Logo-saldo
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2014Logo Blufin
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2015Logo voxeljet
Poster
2021Online Online Online Online McFlurry Offline (McDonald's), Schiedam (2021) 02
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2016Logo Provideo
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2016Logo Prévoir
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2021Playlist logo 2020
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2019Apelby logo
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2012Logo jezabellia
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2024POV: Is the ‘brand namer’ the new graphic designer?
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2024Logo RCSP
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2026Vintage Arab cassette tapes inspired Sometimes Always’ fiery identity for Fouta Harissa
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2022Logo of Ekscena
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2016Artear logo
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2009Konami 2nd logo 2
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2013Slick cinema for Wallpaper's Design Awards from the excellent Tom Darracott
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2020Logo-Medinet
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2017Logo eh
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2015Logo Pfanner
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2021Los Caballos on “designing freely”, finding a voice and working without constraints
Identity
2019Behind the McDonald’s redesign: from the Speedee typeface to the Archery logo system
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2020Logo KSN
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2021UDL studio talks us through its bold and brash identity for menswear brand Mega Suen
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2012815 Agency
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2013Sir Paul Smith needs your envelopes to decorate his new Soho store
Identity
2023Logo-ISRG
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2014Superb identity for arts studio Vest by Danish agency Ineo Designlab
Identity
2013Super-crisp skincare branding from Swedish studio Bedow
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2012Ivar-logo-large
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2016Logo barbie
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2024Ottolenghi introduces playful cut-outs and joyful illustrated faces in a refresh on the brand’s classic identity
Identity
2021Voltas-Logo
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2024Inside the identity for cancer-treatment friendly cosmetics brand, Moksi
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2016Logo LPM
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2017Naranjo — Etxeberria design the Spanish Advertising Annual
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2012Ill-Studio: Lemonade
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2012Stockholm Design Lab create smashing new Ikea food packaging
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2015An insight into The Guardian’s newly released brand guidelines
Identity
2024Logo Indika
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2019U-P's new branding presents the history and architectural quirks of Pavilion Studios
Identity
2016A tricolour branding and packaging project with exotic fruits from Singapore studio Fable
Identity
2015Pentagram's identity for Serpentine’s Build Your Own Pavilion project
Identity
2015ManvsMachine creates “badly behaved” new ITV2 branding
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2011SEAT Logo 4
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2007Yes Studio
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2015Logo mediamonks
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2012Wonderfully melodramatic flash stunt fun for TNT Belgium launch
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2017Logo unitika
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2018Logo Pangeya Ultima DC(en)
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2013Logo-EJEUNE
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2008Malaria Consortium logo
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2017Agima logo-green (1)
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2021TeraPlast Logo 2021
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2024Logo-deikidstv
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2024Kverulant logo
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2022Logo Tristana
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2025ROMchip logo header
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2014Logo Cacharel
Poster
2022Banco Nacional de México (ahora Elektra) 03
Identity
2022Logo-novator
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2010LOGO FULLSTEP
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2019Paf logo new
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2025Logo ComfortStar
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2021Logo - joepower
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2015Logo-oceane
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2022Logo-PHW
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2026Logo BECKER
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2024The Big Bang Theory logo
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2018BWS Logo 2013
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2016Logo-sunweb
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2012