Brand
2011Aricent’s Quiet Swoosh
Established in 2006 with the combination of the former Hughes Software Systems/Flextronics Software Division and frog design (which had been acquired by Flextronics in 2004), Aricent is a “global innovation and technology services company that helps clients to imagine, commercialize, and evolve products and services for the connected world” with more than 10,000 consultants, designers, and engineers at 36 offices around the world. This past May Aricent announced a new brand positioning — “a provider of innovation services for the connected world” — changed its name to Aricent Group to serve as the parent company for Aricent (delivering the “communications technology expertise”) and frog design (delivering the “creative vision and user e
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Milliken Goes Soft
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Milliken Goes Soft
New Name, Logo, and Identity for Indygen by Brandient
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New Name, Logo, and Identity for Indygen by Brandient
New Logo and Identity for Simplex by lg2
Brand
New Logo and Identity for Simplex by lg2

Identity
Pay2Play gets tactile in a sleek, hand-tied brand identity for clothing label Déficeler