BBYO Lights Up

First organized in 1924, BBYO — an acronym for B’nai B’rith Youth Organization, but not formally used anymore as the movement is no longer associated with the B’nai B’rith organization — is a “pluralistic teen movement aspiring to involve more Jewish teens in more meaningful Jewish experiences.” With more than 600 local chapters, and regional outposts throughout the U.S. and the world, BBYO has over 250,000 alumni who have participated in one of the many programs and events the organization offers from travel experiences to social outreach. This past September BBYO introduced a new identity designed by Washington D.C.-based Levine & Associates. The refreshed BBYO brand — an updated logo along with the release of the organization&#82