Brand
2026For CeraVe, C’est la Vie
CeraVe, one of the blandest skincare brands on the shelves — design-wise, at least — has successfully capitalized on a couple of off-beat campaigns over the last couple of years, featuring Michael Cera in 2024 and NBA star Kevin Durant (and his infinite legs) in 2025/26. According to online research data and analytics technology group, YouGov, CeraVe’s brand perception and awareness (and sales) have increased significantly despite its lackluster logo, identity, and packaging.
Closest kin
Jeremy Lin Shaves Adidas Logo
Brand
Jeremy Lin Shaves Adidas Logo
J. R. Supreme
Brand
J. R. Supreme
Lebron is Kenough
Brand
Lebron is Kenough
New Logo and Identity for Cercle Brugge by SKINN
Brand
New Logo and Identity for Cercle Brugge by SKINN
LogoLounge 2024 Trend Report
Brand
LogoLounge 2024 Trend Report
Motion
“There really is a frame for every face”: Camille Boumans on her inclusive TikTok-inspired campaign for Ace & Tate