Friday Likes 173

More sans serifs than you can shake a stick at this week, with work from Salt Lake City, Saint-Petersburg, and Sydney. TOR by 7D8 TOR is a new line of shampoo and conditioner for women created by Shannon Tor, who previously worked as a product developer in research & development for multiple large beauty brands and now sells his product online and through a number of hair salons in Illinois. The product comes in three variations — fine/thin, medium/thick, and curly — that are represented by three hand-drawn charcoal gestures by Salt Lake City, UT-based 7D8 and applied in a minimalist approach on the bottle with an extra large wordmark complemented by a thin serif. Along with the Terry-Richardson-like photography, this might verge too close to an American Apparel spin-off br