Friday Likes 205
A great set of striking, mostly black-and-white identities this week, with work from New York, Nashville, and Mérida. Quad Cinema by Pentagram Quad Cinema is the first multiplex to ever open in Manhattan, back in 1972, and after a two-year renovation from 2015 to 2017, it has reopened with stunning interiors and new identity and environmental graphics designed by New York, NY-based Pentagram partner Paula Scher. For comparison, this is what it used to look like! The new logo plays off of the name — quad / four — with a tight set of custom square letters that go edge to edge to edge to edge. In 3D application, the logo is extruded in aluminum for a glorious marquee that extends from the facade to the lobby with the logo, literally, lit at both ends. The minimal interiors are, ag