Friday Likes 301

Some fairly weird and unconventional projects this week, with work from Auckland (twice and from the same firm) and Singapore. Supertrash by Seachange Supertrash is a small, family-run trash collection service in Auckland, New Zealand, that specializes in diverting waste from landfill through circular solutions and disrupting the standard practices of big corporate collection services. One way they are doing the latter is through their identity, designed by local firm Seachange, which features a bright pink color and a unique logo which, although it has a proper conceptual approach by being informed by the idea of a circular economy and supporting the tagline “Turning Trash Around”, it looks — awesomely — as if the typography was being stretched on a big, filled-to-