Friday Likes 319

A fairly broad range of clients and aesthetics this week, with work from Krakow, Istanbul, and Heusden-Zolder. V1RAGE by Blürb Studio V1RAGE is a “motoconcierge” in Krakow, Poland, offering customers premium cars for purchase or rental (long- and short-term) as well as car service and maintenance. Like you, probably, I do not know how the name is pronounced… Virage? V-One-Rage? Don’t know but what I do know is that this clearly caters to car enthusiasts who know a thing or two about cars and/or care about cars beyond Subaru Outbacks (holla! That’s my car). The identity, designed by local firm Blürb Studio, is as if a concierge had set up a high-end pop-up booth at a Formula 1 event in Dubai and it’s kind of cool. The wordmark, with letters that look like