Brand
2023Fry this on for Size
As a global sponsor of the FIFA Women’s World Cup Australia & New Zealand 2023, McDonald’s has set up a number of pop-up interactive experiences in both countries, including “the world’s first giant [McDonald’s] Fries restaurant” at Tumbalong Park in Darling Harbour, Sydney. Dubbed the “Fry-Thru”, the five-meter-tall (16 feet) interpretation of a classic French fry box, serves only French fries with a limited-edition “Sauces of the World” packets that include Outback BBQ Sauce and Wasabi-flavoured Mayo Sauce. The main image is a render but the inset shows the real thing, captured by TikTok user @nickandhelmi.
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