Gent, Colon, New Logo

I won’t even attempt to wax poetic about the city of Gent (also Ghent in English and Gand in French) in Belgium because, other than the amazingly picturesque photos oozing Old World charm I just browsed through and whatever I could regurgitate from Wikipedia or some other web site, I really know nothing about this city. I do know I would like to visit it. But I also know that it wouldn’t be because of a new marketing logo designed by the corporate branding division of Duval Guillaume. Oh, don’t get me wrong, I really like the new logo and I will go into that shortly. But, again, from my limited exposure (i.e., this morning’s searches) there seems to be a disconnect from the images I see and the overt attempt of the logo to be so very contemporary. From the logo and