Here’s Looking at You, P

Housed in a 1926 Italian Renaissance-style villa built for oilman Waite Phillips in 23 acres of land and gifted to city of Tulsa, OK, in 1938, the Philbrook Museum of Art is home to an expansive collection of everything from Native American to African to Asian to European to contemporary art. In 2013, the Philbrook will open a new location to complement the villa in the historic downtown Brady District, a growing arts area in Tulsa. The new identity, which is inspired by the two locations, has been designed by Pentagram partner Michael Bierut in collaboration with partner Eddie Opara, who designed the website. While doing research for the logo, Bierut, Opara and their designers happened to divide the city into a grid and discovered that isolating the areas of the museum’s two locatio