
Identity
2012Designing London 2012: The Wolff Olins logo and all THAT controversy
Identity system for the 2012 London Olympics, featuring a distinctive circular logo that sparked significant debate.
Closest kin

Identity
How sign painting underpins Sean Thomas’ approach to bespoke branding projects

Identity
Offshore Studio on its identity concept for the Istanbul Design Biennial
Ask Wolff Olins
Brand
Ask Wolff Olins
New Logo and Identity for Future London Academy by ONY
Brand
New Logo and Identity for Future London Academy by ONY
In Brief: London Calling (all Designers)
Brand
In Brief: London Calling (all Designers)

Project
Designing London 2012: Thomas Heatherwick's genius lights up bonkers opening ceremony
Project
Graphic Design: The designer behind some of the most iconic exhibition identities, Jon-Ross Le Haye
Wool it Fax?
Brand
Wool it Fax?