Identity
2024How do you create a visual identity for something you can smell, not see? AWP shares its tricks
The studio has crafted a nostalgic identity for LA-based scented candle company Elsewhere Fragrances, imagining visuals for scents inspired by travel destinations “from this world and beyond”.
Closest kin

Identity
A visual identity designed to spark joy: Behind the scenes of Spotify Design’s new look

Identity
Graphic Design: Cocolia create an absolute corker of an identity. With squiggles
They That Do’s identity for Seedfolk is inspired by vintage botanicals and vegetable wood carvings
Identity
They That Do’s identity for Seedfolk is inspired by vintage botanicals and vegetable wood carvings

Project
Can you smell design?
How-to: Visual and Verbal Identity
Brand
How-to: Visual and Verbal Identity

Project
Very clever campaign that invites you to see scent
New Logo and Identity for Bouquet by Walk A Thought
Brand
New Logo and Identity for Bouquet by Walk A Thought