Project
2026Riz Ahmed’s new show Bait has a spy-spoof title sequence masterminded by Pentagram partners
Designed by Luke Powell and Jody Hudson-Powell, the intro riffs on James Bond iconography while threading in nods to British and Pakistani culture.
Closest kin

Project
New Geoff McFetridge show points to an artist at the height of his powers
In Brief: Branding, an Illustrated Perspective
Brand
In Brief: Branding, an Illustrated Perspective
New Logo and Identity for Chance to Shine by Article
Brand
New Logo and Identity for Chance to Shine by Article

Motion
Jack Sachs takes us through his new intro sequence for The Wonderfully Weird World Of Gumball