Jaguar Leaps Forward this Leap Year

Established in 1922, Jaguar is a British luxury car manufacturer that makes real pretty and expensive cars. Jaguar is part of Jaguar Land Rover, which in turn is owned by Tata Motors. This week, Jaguar introduced a new marketing campaign created by Spark44 — a communications agency owned in part by Jaguar Land Rover — that “is driven by the belief that Jaguar makes the world’s most instinctively rewarding performance cars,” and aims “to increase awareness of the brand amongst a new audience in line with the brand’s ambitious future plans.” With it came a revised logo and corporate typeface.The campaign, created with Spark 44, the international communications agency that’s part-owned by Jaguar Land Rover, will feature print, TV, digital