New Name, Logo and Identity for NewGen by Together

Kairos Group is a leading social agency for brands and creators, known for high-impact marketing campaigns targeting Gen Z and video gaming audiences. Co-founded in 2015 by Chris Parnell and professional Call of Duty player Mike Craddock, they have been able to authentically tap and speak to sub and niche-communities, and provide top quality social and influencer support. The group has grown significantly over the past nine years as they continue to expand beyond their gaming origins. They acquired Horizon Union in 2022 and more recently Kyma Media. Now, with offices in London, Manchester and New York, the group’s blue chip clients include PepsiCo, Porsche, Hasbro, and Samsung. Earlier this year they secured a multimillion-pound investment from BGF, one of the UK and Ireland’s