Studio
2005Klim Type Foundry
Wellington, NZ. Founded by Kris Sowersby. Klim is what happened when one of the technically-gifted young designers of the post-Hoefler generation decided to build slowly and ship few, exceptional families. National, Tiposcrito, Söhne (the typeface that quietly took over indie tech branding 2018-2024), Pitch, Calibre. The studio's website is itself a master class in editorial typography — read it.
Why it's load-bearing: when a contemporary brand identity feels confident and unfussy and you can't quite tell what's doing the work, it's frequently a Klim face. Studying their specimens teaches restraint without austerity.
Closest kin
Production Type
Studio
Production Type
Commercial Type
Studio
Commercial Type
Print
Isaac Mizrahi: Logo
Publication
Locating and anticipating trend patterns in type is key to Pangram Pangram’s creative process
Print
Josef Čapek: Obličej, typografie
Publication
Introducing Off Type: Pangram Pangram launch their quirky sister foundry with nine off-beat fonts — The Brand Identity – Graphic Design’s Greatest
It's Nice That
Account
It's Nice That
Identity
New Logo and Identity for Ideogram by How&How