New Identity for Campus by MultiAdaptor

Established in 2012 in London, Campus is a network of co-working and event spaces operated and supported by Google for Entrepreneurs, which provides financial support and Google’s resources to startup communities across 125 countries. There are six campus locations — London, Madrid, Warsaw, São Paulo, Seoul, and Tel Aviv — with a seventh on the way in Berlin. Together, the campuses have over 80,000 members with startups that have created more than 11,000 jobs and raised more than $537 million in funding. Over the past few months, Campus has been implementing a new identity designed by London-based MultiAdaptor. Positioned slightly away from the main Google brand, the Campus identity has been designed to reflect the startup spirit of the entrepreneurs and founders, and the