New Identity for Maker's Mark by Turner Duckworth

(Est. 1958) “Maker’s Mark is a small-batch bourbon whiskey produced in Loretto, Kentucky, by Beam Suntory. Maker’s Mark began with one family’s quest to create a bourbon they enjoyed drinking and sharing with friends. That’s hardly revolutionary today, but in 1953 it changed an industry. Bill Samuels, Sr.’s quest to create Maker’s Mark® began with his only copy of the family’s trusted, 170-year-old recipe. The flavor of Maker’s Mark stood out from the crowd, so co-founder Margie Samuels wanted to ensure the bottle did the same on store shelves. It’s said that Margie is the reason most folks buy their first bottle of Maker’s Mark and Bill is the reason they buy their second. The shape of the bottle, look of the label, signature red