New Logo and Identity for 57th Karlovy Vary International Film Festival by Studio Najbrt

In 1946, the newly nationalized Czechoslovak film industry was looking to establish itself on the world stage. The Karlovy Vary International Film Festival (KVIFF) was initially conceived as a non-competitive showcase for local and international films in the picturesque spa town of Karlovy Vary, Czechia. It didn’t take long for the event to evolve into a prestigious juried competition: by 1956 it was already being considered one of the premiere film events in Central and Eastern Europe and earned accreditation from the International Federation of Film Producers Associations. The festival became so popular, in fact, that between 1959 and 1993 it was decided that the KVIFF would alternate years with the Moscow International Film Festival (MIFF) so that socialist countries wouldn’