New Logo and Identity for Bachan's by Stout

Launched in 2019, Bachan’s is a barbecue sauce made with authentic Japanese ingredients. Founded by Justin Gill, the sauce comes from a multi-generational family recipe he learned from his grandmother, Judy Yokoyama — “Bachan” is the equivalent of “Granny” (a cuter word for grandmother) in Japanese. After a long R&D phase to search for a process that wouldn’t compromise the quality of the recipe, Bachan’s sauce is cold-filled, small batch, and non-GMO certified. What started as a small family operation bottling sauce between Justin, his wife, and their daughters has grown into one of the most popular Japanese barbecue sauces in the U.S., available in all major grocery stores and now comes in a variety of flavors including the original, hot & spicy, miso, yuzu citr