New Logo and Identity for Century 21

Established in 1971, Century 21 is one of the most well known brands in real estate, comprised of approximately 800 independently-owned and operated franchised broker offices in 80 countries worldwide with more than 118,000 independent sales professionals. Last week, Century 21 introduced a new identity, no design credit given. A redesign microsite is available here. “This is just the beginning of the bold ambitions we have for challenging existing conventions in real estate relationships and to progress the industry in ways that favor the consumer yet directly help our agents and brokers break through the clutter and noise and win in the markets they operate in,” said Cara Whitley, chief marketing officer, Century 21 Real Estate. “Our rebranding campaign is more than a l