New Logo and Identity for Cuckoo by Output

Established in 2020, Cuckoo is a new broadband provider in the UK aiming to disrupt the slow, expensive, and frustrating industry led by giants like Sky, BT, EE, and Virgin Media, among others. Founded by Alexander Fitzgerald, Tommy Toner, and Daniel McClure, the company is on a mission to become the UK’s fastest, fairest, feel-good internet service provider and what a started with a single deal of basic 67Mb on a one-month rolling contract has expanded to include offerings in 100Mb and 900Mb speeds along with introducing same-day “eggspress” service to get new customers online anywhere in the UK within 24 hours and been ranked as the UK’s best broadband for customer service by Money Saving Expert in 2021 and 2022. Cuckoo uses 1% of each customer’s bill to help get the internet