New Logo and Identity for 30 for 30 by COLLINS

(First aired 2009) “30 for 30 is the title for a series of documentary films airing on ESPN, its sister networks, and online highlighting interesting people and events in sports history. This includes three “volumes” of 30 episodes each, a 13-episode series under the ESPN Films Presents title in 2011-2012, and a series of 30 for 30 Shorts shown through the ESPN.com website. The series has also expanded to include Soccer Stories, which aired in advance of the 2014 FIFA World Cup, and audio podcasts.” (Wikipedia) Samples of old logos and look. Logo. Color variations. Sub-brands. Typography. Title treatments. --> Illustrations. Social media. Posters.