New Logo and Identity for Ministry for Foreign Affairs of Finland by 358

Established in 1918, the Ministry for Foreign Affairs of Finland is a ministry in the Finnish Government responsible for preparing and implementing the government’s foreign policy, for representing Finland in the world, and for building a secure and predictable future for all Finns. It counts with 90 offices around the world that include embassies and consular offices. This January, the Ministry introduced a new identity designed by Helsinki, Finland-based 358. The new visual identity of the Ministry for Foreign Affairs and the diplomatic missions is being taken into use on 18 January. The Global Cycles concept of the new identity illustrates an internationally credible, agile and innovative actor that operates in a stable manner and exerts influence in a tumultuous world. The undula