New Logo and Identity for Premiere Lacrosse League (and Teams) by We Are Bill

Established in 2018, the Premier Lacrosse League (PLL), which started playing its inaugural season this June, is a new professional league for lacrosse. Founded by professional lacrosse player Paul Rabil (who used to play in Major League Lacrosse) and his brother Mike Rabil, the PLL has six teams that instead of each being based in a city are all part of a tour that travels each weekend to different cities for the duration of the season, which lasts 14 weeks, comprising 10 regular-season weekends, 1 all-star weekend, and 3 playoff weekends. The identity for the league was designed by Brooklyn, NY-based We Are Bill, who also named and designed the identities of the six teams. (Team uniforms were designed by Adidas.) The league logo needed to live up to the calling. We created a crest inspir