New Logo and Identity for Speed Skating Canada by Will Creative Inc.

(Est. 1887) “Speed Skating Canada (commonly abbreviated to SSC) is the governing body for competitive long track and short track speed skating in Canada. It was founded in 1887, five years before the International Skating Union of which SSC later became a member in 1894.” (Wikipedia) Logo. Logo animation. Brand positioning and tag line. Wild postings. Various applications.