New Logo and Identity for Zappos Adaptive by Eric&Todd

(Est. 2020) “The Zappos Adaptive mission is to provide functional and fashionable products to make life easier. Zappos Adaptive is an online shopping experience offering clothing and shoes from innovative brands with unique features that address a variety of needs. The first-of-its-kind digital offering allows customers of all abilities the opportunity to purchase a single shoe or shoes of different sizes.” Logo. Color palette that (mostly) passes WCAG 2.0 level AA requirements. Your browser does not support the video tag. Guidelines. Icon set. Your browser does not support the video tag. Layout color selector. Your browser does not support the video tag.Your browser does not support the video tag. Your browser does not support the video tag.Your browser does not support the vi