New Logo and Packaging for Camden Town Brewery by Studio Juice

Established in 2010, Camden Town Brewery is a craft brewery in Kentish Town, London, UK, producing six year-round beers, a few seasonals, and custom beers for restaurants. Their beers are sold in over 1,000 pubs and bars and their team of 95 — originally only 3 — produced and sold 12 million pints worth in 2015. This past December, beverage giant Anheuser Busch-InBev acquired the brewery in a deal worth around £85m. In preparation for expanded production and reach, Camden Town introduced a new logo and packaging designed by London-based Studio Juice. Over the last few months we’ve been refining, perfecting, and scribbling on the back of beer mats to come up with our new look, and here it is! We hope you like it. As you can see, we’ve kept the important stuff, like o