New Logo, Identity, and Packaging for Freedom Grams by Moby Digg

Established in 2022, Freedom Grams is a not-for-profit initiative to end cannabis injustice in the United States. By selling weed in the exact amounts that got people incarcerated for possession, the organization aims to highlight this injustice to consumers who are legally purchasing that same quantity (and, obviously, not going to jail), with all proceeds going to the Last Prisoner Project (a nonprofit dedicated to cannabis-related criminal justice reform). Founded by a cannabis production platform and the owners of a California-based dispensary (and partnering with a handful of other growers and retailers), Freedom Grams is a completely open-source brand; anyone can submit cases to the website, and any other “industry participants” can use that data to generate Freedom Grams labels for