Perot Museum Hoists Brackets

Established in 2006 in Dallas, TX, the Museum of Nature & Science is the sum of The Dallas Museum of Natural History, The Science Place, and the Dallas Children’s Museum that came together that year. In January of 2013, the museum will be relocated to a new building and be renamed as the Perot Museum of Nature and Science. The new identity, inspired by Morphosis Architects’ cube-shaped building, was designed by Pentagram partners DJ Stout and Michael Bierut. Morphosis rendering. Source. Brackets overlaid on an elevation drawing of the museum. “While the globe within the brackets will be the Museum’s institutional logo mark, the new logo is actually a rarely-been-seen-before dynamic logo,” said Hook while using audio-visual examples to illustrate the concep