Raising the Bars

Established in 2007, NYSE Euronext is the holding company of some of the most important and influential securities exchanges in the world, including the doubly eponymous New York Stock Exchange (NYSE) and Euronext, trading equities, futures, options, fixed-income, and exchange-traded products. With 2,993 employees and 8,000 listed issues NYSE Euronext represents “one-third of the world’s equities trading and the most liquidity of any global exchange group.” Yesterday, NYSE Euronext introduced a new identity designed by Interbrand. The new icon — an abstract representation of the globe — visualizes the concept of unlocking the potential of our worldwide community. Simple yet impactful, the image conveys the dynamism of NYSE Euronext’s markets, the connect