Brand
2026Speak in Private
Last year, WhatsApp made a strong push to promote its end-to-end encryption privacy format with a campaign highlighting that “No one, not even WhatsApp, can see or hear your personal messages”. Developed in collaboration by Polar, Ltda. and 1stAveDesign, the main challenge was to visualize “encryption” and convey how users are able to see, read, and hear everything that is meant to them while WhatsApp only sees, reads, and hears garbled communications. The eventual solution makes it seem like the obvious approach but that’s because it’s so well executed through the pixelated effect and shifts in POV.
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How Spotify’s Wrapped campaign for 2022 came together
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How Spotify’s Wrapped campaign for 2022 came together
The next phase of interface design? How AI could streamline the way we use our devices
Project
The next phase of interface design? How AI could streamline the way we use our devices
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Inclusive Sans makes the case for accessibility being standard, not secondary
Typeface
Inclusive Sans expands upon Penguin’s history with playfulness and curiosity