StumbleUpon Stumbles on Hidden Shape

Launched in 2001, StumbleUpon is a discovery site where registered users — 20 million of them at last count — can share, rate, explore, and “stumble” upon web pages of their specific interests. StumbleUpon was the de facto site for random-ish web browsing before sites like Digg and Reddit surfaced as competition in the mid aughts and while all these three shared a crappy design aesthetic and functionality they co-existed well but with the relatively more finessed approach of Facebook and Twitter, StumbleUpon now feels like a relic of the original dot-com era. Today, StumbleUpon is relaunching its service with new functionality and services, designed by Huge. Along with this comes a new logo. Old, above, and new, below, web design. Brief intro to StumbleUpon with log